PUMA becomes official partner of Premier League

PUMA, a leading global sports brand, has officially reached a cooperation with the English Premier League, the world's most watched football league, which is also an important measure for PUMA to enhance its brand value and strengthen its influence on sports performance.
This milestone cooperation means that PUMA will officially become the official football supplier of the Premier League from the 2025-26 season, providing match balls for every game.
Through this cooperation, PUMA will also fully support the Premier League's multiple development plans. From community football projects that cultivate grassroots talents, to marketing activities with global influence, and the Premier League Summer Series will be held in the United States in July this year.

"The partnership with the Premier League, the world's most watched football league, is an important milestone in PUMA's brand upgrade strategy," said Arne Freundt, CEO of PUMA. "We look forward to injecting top sports technology into the event and establishing a deep connection with fans around the world. When the match ball with the PUMA logo becomes the focus of every match, we will definitely create unforgettable moments for players and fans."
The Premier League is broadcast to 900 million households in 189 countries around the world, with unparalleled international influence and brand exposure. Relying on the Premier League's huge global radiation network and PUMA's unremitting pursuit of sports performance and innovation, this cooperation will significantly enhance the brand awareness and participation of both parties and create a high-quality experience for fans, athletes and communities around the world.

PUMA has become the official partner of reigning Premier League champions Manchester City. In addition, many of the Premier League's top players, including Jack Grealish (Manchester City), Kai Havertz (Arsenal), James Maddison (Tottenham Hotspur), Harry Maguire (Manchester United), Jordan Pickford (Everton) and Marc Cucurella (Chelsea), have become important members of the growing group of PUMA elite athletes. Richard
Masters, CEO of the Premier League, said: "We are delighted to welcome PUMA as the official match ball supplier of the Premier League. PUMA has a long and proud history in football and we are very much looking forward to seeing the new match ball shine on the Premier League pitches from this summer. PUMA's global influence and commitment to excellence are highly aligned with the values ​​of the Premier League. We look forward to continuing to promote community football and inspire fans around the world through a series of collaborative projects."